As Prosecco sales continue to climb, consumers seeking festive, food-friendly sparkling wines for summer sipping, fall football or holiday flare are snagging Italy's fun, fizz-filled Prosecco in volume. In fact, it wasn't even a decade ago when Prosecco was sequestered away as a "local" wine for those in and around Venice. Today, it is making appearances all around the globe in savvy bars, on top restaurant wine lists and of course in consumer circles.
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Prosecco is an easy-going sparkling wine, made in several styles - frizzante and spumante being the most popular and still versions, though lesser-known, maintain their own indigenous following.
Part of Prosecco's popularity is grounded in its versatility. Whether looking for an aperitif, a wallet-conscious celebratory sparkler, or something with festive fizz to shake up sushi, toasted almonds or apple-laced desserts - Prosecco has the ability to pivot in a variety of directions based on the price point, availability and distribution, not to mention the lively bubbles and flavor appeal.


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